User Manual

🚀 01. Getting Started - Account & Login

This is the first step to using the AI Election Solution. Follow the steps below to create your account and start the service.

📊 02. Dashboard Overview

The main dashboard is the first screen you see after logging in. Access all key metrics and features at a glance.

Dashboard Components

• Real-time Polling Index: Displays the candidate's current approval rating and trends in real-time
• Campaign Status Board: View reach, response rate, and conversion rate of active campaigns
• AI Recommended Actions: AI suggests optimal strategic actions based on data analysis
• Competitor Comparison: Shows strengths/weaknesses compared to competing candidates
• Schedule Management: D-day countdown and key schedule management for the election

📋 03. AI Policy Generation System

AI learns from local issues and the candidate's political philosophy to automatically generate optimal campaign promises tailored to voter needs.

Policy Generation Process

Key Features

• Top 10 Killer Pledges: Automatically generates core pledges based on voter-sensitive issues
• PBTI Voter Analysis: Segments voters by personality type and creates optimized messages for each group
• Competitor Policy Comparison: Auto-compares with competitor pledges and highlights differentiation points
• Policy White Paper Generation: Automatically creates professional policy white papers from campaign pledges

🎯 04. Voter Data Analysis

Comprehensively analyzes SNS, news, and community data to classify voters into 30+ segments and develop hyper-personalized strategies for each group.

Analysis Areas

• Demographics Analysis: Analyzes voter distribution and voting tendencies by age, gender, occupation, and region
• Issue Sensitivity Analysis: Scores and prioritizes local issues by interest level and sensitivity
• Public Opinion Monitoring: Tracks real-time opinion changes and sends instant alerts for sudden shifts
• Vote Prediction: Combines historical voting data with current polling to predict election outcomes

Segment-based Strategy Configuration

Different messages and channel strategies can be configured for each analyzed voter segment. For example, send job-related SNS messages to young voters in their 20s, while sending welfare-focused SMS messages to voters over 60.

📢 05. Content Auto-Generation

AI automatically generates various forms of campaign content including blog posts, articles, press releases, SNS content, and videos.

Available Content Types

• Blog/Articles: Auto-writes SEO-optimized blog posts and news articles
• Press Releases: Generates professional press releases in standard format
• SNS Content: Creates platform-optimized content for Instagram, Facebook, Twitter, and more
• Card News: Auto-produces visual card news highlighting key pledges and achievements
• Shorts/Reels: Analyzes candidate speeches and auto-edits short-form video content
• Campaign Songs: AI-generated campaign music and pledge challenge content

How to Generate Content

Select the content type from the 'Content Generation' menu on the dashboard, enter your topic and keywords, and AI will instantly generate a draft. The generated content can be edited in the built-in editor and, once approved, is automatically distributed to each channel.

💬 06. AI TalkHub (Chatbot) Setup

An AI chatbot trained on the candidate's policies and pledges responds to voter questions 24/7 in real-time.

Chatbot Setup Steps

Key Features

• 24/7 Auto-Response: Provides accurate real-time answers to voter questions about policies
• Multilingual Support: Communicate with voters in Korean, English, Chinese, and more
• Conversation Analytics: Analyzes conversations to identify voter interests and needs
• Website Integration: Chatbot integrates with the candidate's website for unified communication

🚗 07. Campaign Vehicle AI System

AI-powered campaign vehicle system designs optimal routes by region and automatically adjusts strategies based on real-time voter responses.

Key Features

• AI Route Optimization: Designs optimal driving routes by analyzing foot traffic and voter density data
• Real-time Speech Generation: Generates customized campaign speeches based on local issues and voter demographics
• GPS-based Area Detection: Automatically switches to area-specific key pledges based on vehicle location
• Performance Analytics: Analyzes voter response and exposure by route segment and provides reports

📈 08. Campaign Performance Analytics

Track all campaign activity performance in real-time, with AI providing data-driven improvement recommendations.

Analysis Items

• Content Performance: Comprehensive analysis of reach, engagement, and share rates for each content piece
• Message Response Rate: Tracks open and click rates for SMS, email, and SNS messages
• Public Opinion Trends: Visualizes pre- and post-campaign opinion changes in time-series graphs
• ROI Analysis: Quantifies cost-effectiveness to support budget optimization
• AI Insights: Analyzes data patterns and auto-recommends optimal strategies for the next phase

Report Downloads

Download detailed reports by period, channel, or campaign in PDF or Excel format from the 'Reports' tab on the dashboard. Set up auto-report delivery to receive weekly reports via email at a scheduled time.

⚖️ 09. Election Law Compliance Guide

All features of the AI Election Solution comply with Korean election laws. Please review the key compliance points below.

Key Compliance Points

• SMS Regulations: Text messages can be sent without limits during the election period, but sender information must be clearly stated
• Internet Advertising: Support/opposition can be expressed on internet homepages and forums after real-name verification
• AI Content Labeling: Content generated by AI must be labeled as 'AI-generated content'
• False Information Ban: All facts in AI-generated content must be verified before publication

❓ 10. Frequently Asked Questions